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Marketing Research CPP English Page > Solution Service > Quantitative Research > Internet Research(CAPAT)
Internet Research (CAPAT)
CAPAT implies that CPP own internet research system, and provide a basic answer system and still or moving images.
We constantly control monitor’s quality like eliminating incorrect monitors and verification quality like preventing from error answer.
Monitors
808,119 persons
(Aug 2011)
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■Web route
Widely from many categories and sites by using affiliate programs
■Real route
Real route like CLT and so on.
Way to collect monitors
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■Eliminating incorrect monitors
Severe check on all private information, that is, name, address, mail address, zip code, telephone number, birthday and so on.
■Eliminating error answers
Inconsistent answers between a pre-research and a main research or intentional answering patterns are eliminated.
Monitor quality control
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■Answering system
Single, multiple, matrix, branch, eliminate and randomize.
■Still or moving images
Possible to set time to show images and pop-up window
* moving images needs to be transformed into flash files.
Design for questionnaire
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■Security system
Rich security system like firewall and SSL, also ID, password and so on.
■Preventing system down
Installing several servers in a large data center that equips UPS.Regularly back up and double server system.
Security
CAPAT Monitor Profile
CPP’s internet research system [CAPAT] is from here
- Kanto area is the largest inhabited area by 36%.Ratio of each large city economic zone is as below.
Inhabited Area
- Male ratio is slightly higher by 51%.
Gender
- Volume zone of age is 20's 27%, and 30's 36%.
Age
- Married and unmarried person are same.


